WELCOME!

So glad you’re here, Karen!

You're in the right place. Here's everything you need.

You said yes to showing up differently — and I'm so happy you did. This page is your home base for the entire project. Bookmark it. Return to it. Everything you need — links, timelines, policies, and next steps — lives right here.

I've designed this experience to be as clear and intentional as the site I'm about to build you. If you have any questions or concerns, I’m always an email away.

xo,
Maria

Your Quick Links

Everything in one place. All the links you need throughout this project live here. No hunting through emails — just come back to this page.

Your quick links are your home base for everything this project needs.
Your Google Drive is where you'll drop all your assets — photography, logo files, and website copy (one doc per page works best).
Contracts & Invoices holds your signed agreement and all invoices for easy reference.
The Brand Questionnaire is your first action item if you haven't filled it out yet — your answers shape the entire visual direction of the site.
And Contact Maria is always there if you have a question between check-ins.

Your Google Drive
Brand Questionnaire
Contracts, Invoices
Contact Maria

Karen McKenna-Quayle · Project Timeline

Your Website Journey

From first assets to launch day — here's every step.

Pre-build — gates the May 1 launch
1
Week of Mar 17 Mar 17 – 21, 2026 Karen
Pre-build
Copy & brand questionnaire confirmed
Both are needed before the build clock can start.
The two-week build cannot begin until final copy and the completed brand questionnaire are received. Delays here push the May 1 launch date.
2
Week of Mar 17 Mar 17 – 21, 2026 Karen
Pre-build
Photography submitted
All existing professional photos provided, or approval given to use agreed stock imagery.
Photos are needed before the build begins. Without them, placeholder images will be used and swapped in later — which may affect the timeline.
3
Late March Week of Mar 24, 2026 Maria shares · Karen reviews
Pre-build
Colour & typography system agreed
Palette, type, accent colours, and hover states locked in before build begins.
4
Early April Week of Apr 14, 2026 Maria shares · Karen reviews
Pre-build
Official project start date confirmed
Content must be in hand by Apr 14. Two-week build clock starts Apr 17 to protect the May 1 launch.
Week 1 — Build · Apr 17–23
5
Days 1–2 Thu–Fri, Apr 17–18 Maria
Week 1
Sage template set up with brand system applied
Colour, type, and CSS — visual baseline in place before content is added.
6
Days 3–4 Mon–Tue, Apr 21–22 Maria
Week 1
Core pages built: Home, About, Services, Blog, Contact
Layout, hierarchy, and spacing across all 5–7 pages roughed in.
7
Day 5 Wed, Apr 23 Maria
Week 1
Jane booking & Psychology Today links integrated
Tested and confirmed on both mobile and desktop.
8
End of Week 1 Wed, Apr 23 Maria shares · Karen reviews
Week 1
Mid-build check-in — preview link shared
Karen reviews layout, flow, and overall feel.
This review is the one contracted revision round. Feedback shared here will be incorporated in week 2. Please come prepared with consolidated notes — this is not a casual preview.
Week 2 — Revise & Launch · Apr 24–30
9
Days 6–7 Thu–Fri, Apr 24–25 Maria
Week 2
Revision round applied
All consolidated changes from the mid-build check-in implemented.
10
Days 8–9 Mon–Tue, Apr 28–29 Maria
Week 2
SEO foundations & mobile QA
Page titles, meta descriptions, final cross-device check.
11
Days 10–11 Wed–Thu, Apr 29–30 Maria
Week 2
Contact form tested & confirmed
Form submissions verified landing in the correct inbox before launch.
12
Day 10 Wed, Apr 30 Maria + Karen
Week 2
Pre-launch review — final sign-off
Confirm everything is ready before going live tomorrow.
Final balance of $2,100 CAD is due at this stage, prior to site launch.
✦
Launch day Thu, May 1, 2026 Maria
Week 2
Your site goes live — post-launch support begins
Three-month support clock starts today, running through July 31. Karen receives full login credentials and edit access to the site.
Post-launch — 3 months included
13
May – July 31 May 1 – Jul 31, 2026 Maria
Post-launch
Analytics monitoring, Squarespace guidance & light adjustments
Includes basic analytics monitoring, minor Squarespace tweaks, and guidance as you get comfortable managing the site yourself. Does not include redesign, structural changes, or overhaul of colours and fonts.

Content in before the clock starts. Everything else follows.

Your Questions, Answered.

  • Three things: your website copy (one document per page), your photography and logo files uploaded to the shared Google Drive, and your completed brand questionnaire. The build clock doesn't start until all three are in.

  • At the end of week one I'll share a preview link so you can see the site taking shape. This is your opportunity to review the layout, flow, and overall feel and share your feedback. Come prepared with consolidated notes — this review is your one contracted revision round, so it's worth being thorough.

  • The project includes one structured revision round at the mid-build check-in. Any additional changes after that point will be quoted separately before work begins.

  • The two-week build is scheduled to start April 17. If assets aren't in by April 14, the start date shifts and the May 1 launch date may no longer be achievable. If you're running behind, let me know as early as possible so we can figure out the best path forward.

  • Yes — Squarespace is designed to be managed without any technical knowledge. At launch you'll receive full login credentials and edit access, and the three months of post-launch support includes guidance as you get comfortable making updates yourself.

  • Light Squarespace adjustments, basic monitoring of your site analytics, and guidance as questions come up. It does not include redesign, structural changes, or overhaul of colours and fonts — those would be quoted as a separate project.

In six weeks, you'll have a website that works as hard as you do. One that speaks directly to the people you're meant to serve, reflects the depth and care you bring to your practice, and gives you the confidence to send anyone there — whether it's a referral, a speaking opportunity, or someone who found you on Psychology Today. A site you're proud of, that feels like you.